In a truly open collaboration with Nissan’s Japanese studio we designed and developed the ‘Cube+Conran’ concept car. The car presented, at the Tokyo Motor Show in 2003, is based on the notion of ‘Wa’ – or completeness and harmony.
We see harmony not as uniformity nor blandness but a balance of opposites. The ‘Kage’ (shadow) exterior colour presents a discrete personality, maintaining the owner’s anonymity. This contrasts with the ‘Drop Dead Red’ of the interior – revealing the inner self.
We continue to share a close and long-lasting relationship with Nissan and have worked on numerous internal projects and studies.
“We have great respect for Conran’s simple, modern, warm designs, and I believe Conran appreciates Nissan’s distinctive design approach and Japanese DNA”
Shiro Nakamura, Senior Vice President and Chief Creative Officer, Nissan Global.
Launch Date: 01/10/2003
Partners: Nissan
Location: Japan



